Lulu & Marula Skin Care

Branding - Packaging - Art Direction

Lulu & Marula is a collection of small batch, all natural skin care products, handmade with care in South Africa. L&M has seven distinct scent profiles, each made with specific ingredients that help the skin in different ways. We art directed, shot and edited seven botanical patterns to illustrate the mood and ingredients present within each scent profile, and also used these patterns to highlight the brand’s fun, colourful take on skin care.

Brand personality:

cheeky, young, vibrant

Brand values:

natural, sustainable, simple